GONGCAR Co., Ltd.

Gongcar (공카)

Gongcar

Company Profile: Gongcar Co., Ltd.
Overview
Gongcar is a next-generation mobility infrastructure company that addresses inefficiencies in the rental car market through technology. Their flagship solution, NEXUS AI, is a unified operating system that automates the entire lifecycle of a rental vehicle—from acquisition and operation to maintenance and resale. Unlike fragmented competitors, Gongcar provides a single data hub for real-time fleet control and optimization.
Field
Information
Company Name
Gongcar Co., Ltd. (공카)
CEO
Kiyeon Hwang
Website
www.gongcar-nexus.com
Headquarters
Room 401, 4th Floor, 566 Gyeryong-ro, Seo-gu, Daejeon, Republic of Korea
CES Location
Venetian Expo, Hall G — 62845 — Eureka Park
CES Detail Page
View Exhibitor Details
Key Product
Gongcar NEXUS AI (Fleet Management & Optimization Platform)
Key Milestones & Traction
* 2020: Company founded; developed proprietary Fleet Management System (FMS).
* 2021: Secured first investment.
* 2022: Selected for the TIPS program (Tech Incubator Program for Startup); established partnership with Hyundai Motor.
* 2023: Expanded operations to SK Group’s innovation campus; established a U.S. subsidiary.
* 2025 (Projected): Achieved ₩40 billion in sales and continued global expansion.
Core Product: Gongcar NEXUS AI
The platform serves as an "Operating System for Rental Cars," unifying disparate processes into a single intelligent ecosystem.
* AI Maintenance Service: Collects real-time diagnostic data to automatically match vehicles with optimal repair shops, reducing maintenance costs and downtime.
* AI Sales Optimization Engine: Analyzes real-time customer data to improve lead generation and SEO, significantly lowering Customer Acquisition Cost (CAC).
* AI Vehicle Resale Service: Evaluates vehicle condition data to determine the best resale channels, ensuring transparent and high-value auctions.
Strategic Competitive Advantage
While industries like hospitality and logistics utilize integrated OS platforms, the rental car industry has historically lacked a unified operating system. Gongcar fills this gap by connecting smart kiosks, vehicle control, and business logic into one data hub, automating what was previously manual and fragmented.

Potential Partners & Customers at CES 2026
The following exhibitors are highly relevant to Gongcar’s business model, specifically in the areas of Software-Defined Vehicles (SDV), Fleet Management, Automotive Data, and Tier-1 Suppliers.
1. Sonatus
* Relevance: Sonatus provides software-defined vehicle technology that helps automakers harness vehicle data. Their infrastructure for data logging and cloud connectivity aligns perfectly with Gongcar’s need for real-time diagnostic data for its AI Maintenance Service.
* Category: Vehicle Tech & Advanced Mobility, AI
* Booth: LVCC, West Hall — 5439
* CES Page: Sonatus Exhibitor Details
2. Sibros
* Relevance: Sibros specializes in vehicle-to-cloud products, including deep data logging and remote command technologies. They are a strong potential technology partner for enhancing Gongcar's FMS capabilities regarding remote fleet control and health monitoring.
* Category: Vehicle Tech & Advanced Mobility, Startups
* Booth: LVCC, West Hall Mtg Rms — W305
* CES Page: Sibros Exhibitor Details
3. Hyundai Mobis
* Relevance: As a key affiliate of Hyundai Motor Group (with whom Gongcar already has a partnership history), Mobis is a Tier 1 supplier focusing on mobility solutions and connectivity. They are a prime target for scaling Gongcar's tech into broader OEM ecosystems.
* Category: Vehicle Tech & Advanced Mobility
* Booth: LVCC, West Hall Mtg Rms — W317
* CES Page: Hyundai Mobis Exhibitor Details
4. ZF Group
* Relevance: A global technology company supplying advanced mobility products. ZF has a strong focus on fleet management solutions and connectivity for commercial vehicles, offering a potential channel for Gongcar’s NEXUS AI platform beyond passenger rental cars.
* Category: Vehicle Tech & Advanced Mobility
* Booth: LVCC, West Hall Mtg Rms — W302
* CES Page: ZF Group Exhibitor Details
5. Intellias
* Relevance: A global technology partner to automotive OEMs and Tier 1 suppliers. They specialize in software engineering for mobility. A partnership could help integrate Gongcar’s OS into larger, complex automotive software stacks used by global rental giants.
* Category: Vehicle Tech & Advanced Mobility, AI
* Booth: LVCC, West Hall — 3377
* CES Page: Intellias Exhibitor Details
6. P3 Group
* Relevance: An international tech consulting firm focused on e-mobility, fleet operations, and Android Automotive. They advise major automotive clients on strategy and operations, making them a key gatekeeper for introducing Gongcar’s optimization engine to new markets.
* Category: Vehicle Tech & Advanced Mobility, Supply & Logistics
* Booth: LVCC, West Hall — 6719
* CES Page: P3 Group Exhibitor Details
7. WeRide
* Relevance: A leader in autonomous driving operations (Robotaxis). As autonomous fleets grow, they require sophisticated FMS similar to rental operations. Gongcar’s maintenance and operation automation could serve as a backend layer for future autonomous fleet management.
* Category: Vehicle Tech & Advanced Mobility, AI
* Booth: LVCC, North Hall — 10235
* CES Page: WeRide Exhibitor Details